STRETCH AND BOBBITO explores the social impact of what the Source Magazine voted “The Best Hip Hop Radio Show Of All-Time.” The film is a story of quirky friends who became unlikely legends by engaging their listeners and breaking the biggest rap artists ever.
During the 1990s, Stretch and Bobbito introduced the world to an unsigned Nas, Biggie, Wu-Tang, and Big Pun as well as an unknown Jay-Z, Eminem, Fat Joe, and the Fugees. The total record sales for all the artists that premiered on their show exceed 300 million. Stretch and Bobbito created a platform that changed music forever.
Stretch and Bobbito’s musical merits were only half the story, though. Their show had a cult following in the art/fashion world and prison population. All would loyally tune in for the offbeat humor just as much for the exclusive music. Stretch and Bobbito brought a unique audience together, and inspired a movement.
No Sleep. is a visual history of the halcyon days of New York City club life as told through flyer art. Spanning the late 80s through the late 90s, when nightlife buzz travelled via flyers and word of mouth, No Sleep. features a collection of artwork from the personal archives of NYC DJs, promoters, club kids, nightlife impresarios, and the artists themselves. Club flyers, by design, were ephemeral objects distributed on street corners, outside of nightclubs and concert halls, in barbershops and retail shops, and were not intended to be preserved for posterity. Through the 90s, they became both increasingly prevalent and more sophisticated as printing technology evolved. Overnight, however, with the birth of the internet, the club flyer essentially disappeared, and despite it being common at one time for promoters to print thousands of flyers for any given event, they are now hard to come by.
Stretch And Bobbito's 25th year anniversary - Social engagement based on Creative Direction broke Central Park's SummerStage records. Artist performing included (in random order): Pete Rock, Fat Joe, Kool Keith, O.C., Rob Swift, among others.
Installation series created for Louis Vuitton flagship stores.
Creative and Production for series of Mack Wilds' music vids. Four music videos airing sequentially.
Moving catalogue for H&M's Spring collection.
Lenovo asked us to develop a spot that showcased their work throughout the years.
Creative and Production for Salaam Remi's One in the Chamber album art. Featuring Akon and Ne-Yo.
Show packaging for MTV's Big Tips Texas.
Music promo created to promote Sex and the City 2 Movie.
Yearly Holiday greetings card.
Series of idents/ promos created for Discovery Curiosity channel launch.
Brand/ Logo identity for Xbox's Kinect Fun Labs.
Production end page created for original MTV Tr3s properties.
Established in 2009, Omar Acosta Productions has traveled a long road of success since its humble beginnings as a boutique studio in Venice Beach California, started by designer, and native New Yorker, Omar Acosta.
OAP's success has been built through a broad range of clients, such as MTV, Microsoft, Yahoo, Nike, Louis Vuitton, Diesel, HBO, Discovery Channel, VH1, and many more across the globe.
Creativity begins through the immediate conceptual process at OAP, never settling within the industry standard, but always showcasing a body of work above the bar. A lasting impression is guaranteed with OAP creative.
OAP works with a multitude of brands developing all angles of filming, from commercials to the big screen. The most recent production, Stretch And Bobbito: Radio That Changed Lives, is currently in theatres. Stretch And Bobbito is a story of quirky friends who became unlikely legends by engaging their listeners and breaking the best rap artists ever into the industry. The film explores the social impact of what Source Magazine voted, “The Best Hip Hop Show of All-Time.” The documentary features appearances from Nas, Eminem, and Jay-Z, as well as many other industry greats. VICE named the film, one of “Top Ten Music Docs of the Summer,” for 2015, alluding to its success as an instant classic.
All facets of design both traditionally and digitally are at the forefront of OAP expertise. Conceptual building is heightened, within what is not most current, but what is next, promising a standout appeal amongst all levels of design.
Artistic beauty within design, film, and production is matched with the mind of content creation at OAP. Storytelling embedded within a strategy allows for content that has flexible placement, promising a positive return for brands.