Start where the experience starts: the eye.
Before hardware, there is a pupil, a blink and the instinct to look closer.
OA / FILM 010RAVEN202600:00:00
- CLIENT
- RAVEN
- SCOPE
- PRODUCT FILM
- FORMAT
- SHORT FILM
- FIELD
- WEARABLE DESIGN
THE PROBLEM / FILM WHAT HAPPENS BEHIND THE LENS
Wearable glasses present a visual problem: the experience happens inside a frame the audience cannot enter. A conventional demonstration can explain the object while missing the feeling of using it.
The film introduces Raven Prism as a new way of seeing without burying the idea beneath specifications. The challenge was translation—turning an invisible experience into a physical, emotional and cinematic one.
Make perception physical.
Macro detail, optical shifts and hard cuts turn an experience hidden behind the lens into something the audience can feel.
Make the glasses earn their entrance.
The product arrives in fragments, after the tension is built. Its form closes the question raised by the eye.
THE SYSTEM / EYE · SENSATION · OBJECT
The film moves from the body, through an altered field of vision, to the glasses themselves. Each cut brings the unseen experience closer to the surface.
01 / FIRST IMAGETHE EYEBODY BEFORE HARDWARE
02 / PRESSUREOPTICALLIGHT · SCALE · DISTORTION
03 / EDITWITHHOLDTENSION BEFORE PRODUCT
04 / LAST IMAGERAVENTHE GLASSES LAND
PROJECT / CONTEXT
- PROJECTRAVEN PRISM
- COMPANYRAVEN
- FIELDWEARABLE DESIGN
- FORMATPRODUCT FILM
- PROCESSCONCEPT · IMAGE · EDIT
- FILMDIRECTION / PRODUCT STORY